Digital Media In Museums


Digital Media Museums

Topic: Google, Search Engines and Plagiarism.

Book: Robin, Ron. Scandals and Scoundrels: Seven Cases that shook the Academy. Berkley University of California, 2004. Print.

Summary of certain plagiarism scandels. Almost a history of how plagerism grew and how to prevent it.



Describes someone plagiarizing and then another person telling him hes plagiarizing and how not to do it. Then he teaches him how to cite.


Journal Article: Eastment, D. (2005). Plagerism. ELT Journal English Language Teachers Journal. April 2005,59(2):183-184. doi:10.1093/eltj/cci037

Concern over the growth of plagiarism, how easy it is to do with search engines such as Google. Also talks about how to catch offenders.


“Google History – Company.” Google. Web. 13 Oct. 2011. <;.

Basically it’s a timeline of key milestones of google’s history. For example April 2000, the first 10 language versions of are released.

There were about three interesting remarks that stuck out to me during this whole video about media literacy. The first would be the overall use of digital literacy by the students and just how they react to it. The second topic that caught my attention was their evaluation of people addicted to video games. Finally the third was how societies have evolved without technologies and schools haven’t yet.

Digital literacy is defined as the ability to locate, organize, understand, evaluate, and analyze information using digital technology. When watching this video I thought it was very unique how involved and seemly eager kids are willing to do their work with digital technology. I think these kids are almost getting an upper hand than kids in normal school districts because they are being exposed to such technologies so early and are getting an intelligent handle on them. Also this type of learning seems to key in on certain interests that kids want to pursue for future careers and gets them really motivated.  When watching this video especially during the Quest to Learn portion, what the students were doing looked actually pretty cool. From my own experience being in elementary school I guarantee if I would have went to Quest to Learn I possibly would have been excited and eager for school rather than dejected and bored during class. The only qualms I have from media literacy is it seems like a really cool way to learn yet does it give you all the background information you need. I guess what I’m trying to say is does it teach you basic skills on how to research, write papers, study, focus in on topics that are boring but need to learn, math, and more. I feel like it’s a unique way to learn yet kids might be missing the core foundations of their education by learning this way. I think with schools like Quest to Learn that continue to sprout up we should keep track of children that have went to these schools over the years by looking at their overall progress when their older. Then by analyzing their overall academic progress we can make assumptions and support it with facts on whether or not digital media schools work.

When this video talked about video game addiction this really caught my attention because their point about it surprised me. Parents are worried about their kids being addicted to video games. The video responds “Well what’s really awesome about that is that kids are driven to get better.” This sort of struck me by surprised because when really thinking about that comment she is absolutely right. For example when I was younger I used to play Roller Coaster Tycoon 2. I would play this game all the time so you can say I was addicted even though I really don’t like to use that word. Anyway the point of the game is to build roller coasters and it was basically managing an amusement park while doing architecture as well. I thought the game was so much fun and wish I still had it. Thinking back this game taught you basic skills on marketing and architecture. And what they said really brings it home because I don’t think I was addicted to this game, I was just really passionate about building a great amusement park and being proud of my skills. What the video says and I agree on is some of these “addictions” may in fact  be a valuable asset to these kids because they are just passionate about certain aspects of the video game.

The last and final quote from this video that really caught my attention was towards the end when Principal Christopher Lehmann was talking about the foundation of schools as an industrial model.  He said “Society has evolved past that, schools haven’t yet.” So what he is saying is our model of education is outdated. He is in 100% support that media literacy is the way to go to educate our children of the future. When I first heard that quote I never really thought of that. I never assumed that our education could be possibly going out of  date which made me think, I wonder if I have kids, what my children’s education will be like. Honestly I think we will continue to add more and more digital media illiteracies with our education throughout the coming years. For example I think the iPad will probably be a key innovation in elementary, middle and highs schools for kids to take notes and learn digital literacy. Yet I don’t see normal schools just totally converting into schools like Quest to Learn very quickly. But in reality who knows there are a lot of crazy creative inventions that have been brought to fruition on our life time so far.

5 Media Literacy Answers

1)      The author of this commercial is Old Spice. The message of this commercial is if you want to smell like a real man then buy Old Spice deodorant. Also the other message of this commercial is if you buy Old Spice than you will attract good looking woman.

2)      One of the main techniques of this commercial is using humor. When a man comes in wearing a sea captain outfit, coins constantly pouring out of his pants, with a squid on his shoulder and the guy constantly punching it, this will probably make people laugh. A main technique used in this commercial is sex appeal. The woman in the commercial is pretty attractive so it shows the audience that if you buy this product you can end up with woman like this.

3)      Some lifestyles that are represented would be people who buy this product are possibly ladies men. Or people who buy this product are struggling to attract woman and think this product might be the answer to help them. Values that are represented from this commercial may be that people who buy this product probably have a sense of humor. Old Spice isn’t trying to have a serious appeal. My interpretation is “Hey you’re a guy; you want to smell good and get chicks, buy this. Point of views that might be represented is that with Old Spice deodorant you will be a very confident person.

4)      Females might interpret this commercial as funny but also probably cheesy at the same time. They might probably feel the product doesn’t live up to its intent. More serious people might interpret this commercial as immature and stupid. Men that have success with woman might think it’s great. Sea Captains probably love this commercial because it identifies them as real manly men.

5)      What is missing from this commercial is what type of product this actually is. Is it shampoo; is it deodorant, body wash? I had to look at it again to see which product it was that the sea captain was holding.

“If you’re not on MySpace, you don’t exist” – Skyler, 18, to her mom (pg.1)

I know this the first sentence of the whole entire article but I think it might be the most powerful one. I think this because it shows the total influence of social networking on a young teenage mind. She thinks that your social network profile or site brings you into this online world of expressing who you are. If you are not there then you are nothing. It’s amazing to me that young teens take social networking so seriously because I deleted my Facebook a while ago. Teenagers want to put up a first impression identity online maybe to express who they are and some take it very seriously. I remember my sophomore year my roommate had a Facebook and his friends on the floor snuck into his room while he was gone. I was just lying on my bed and they logged in and messed with his Facebook. To this day I’ve never seen anyone get so mad about Facebook. It just shows that people can take this website very serious because they are portraying a certain identity.

“Society’s norms and rules only provide the collectively imagined boundaries.  Teenagers

are also tasked with deciding how they want to fit into the structures that society

provides.”(pg. 21).


My interpretation of this quote is teenagers believe in this social norm to have a social network. It is just what teenagers do today and if you do not do this than peers might see this as being awkward or different. Without a facebook, twitter, etc. kids might see this as a missing discourse. I personally agree with this quote but at the same time I believe people shouldn’t feel like this. People should be authentic and do what they want to do. If someone doesn’t like or feel comfortable with social networking then he shouldn’t be pressured by the social norm curving his opinion on getting a facebook/twitter.


“Players are thereby encouraged to take risks, explore, and try new things. In fact, in a game, failure is a good thing.” (pg. 35)


With failure comes later success. The motto of if at first you don’t succeed try try and try again is true. When kids are playing video games and keep losing they have to develop problem solving skills in order to beat the level. You have to take risks and see if certain options work, and keep persisting with different solutions until you come up with the right one. I remember playing Super Mario back in the day trying to defeat Bowser in one of the levels and I just couldn’t do it. But I kept on playing until I realized I have to be patient and finally defeated him.


“Games encourage players to think about relationships, not isolated events, facts, and skills.”(pg.36).


I agree that games encourage players to think about problem solving but I’m having difficulty trying to find comparisons with relationships and video games. The only thing I can think of that might relate to this quote is strategizing to have full life at some point in a level to go against a boss. If you get to a boss and have limited life the chances of you winning are probably slim. So if a player gets to that point with limited life he might elect to start over to give himself a better chance.  The articles example about Rise of Nations is a good example because it teaches kids to figure out how certain actions can affect the group as a whole and what the results would be.


“Discourses are inherently ‘Ideological’” (pg. 2)


Discourse is defined as a socially accepted association among ways of using language, of thinking, and of acting that can be used to identify oneself as a member of a socially meaningful group or “social network”. This is saying basically your authentic identity along with the influence of social norms creates a certain intellectual perception of issues I think. What I’m trying to say is your own brain chemistry creates your distinct personality but along with other people helps shape your personality as well. This then combined ads up to your ultimate personality which then expresses your own intellectual thoughts and feelings about certain issues.


The reference I choose to look up is Why Are Video Games Good For Learning? The process of finding this article was very easy. The instructions were to look at a reference from one of the articles and I choose Good Video Games & Good Learning because it was my favorite of the three we had to read. Then I just looked at the references and choose the one that caught my attention. The original title in the reference was Why Video Games Are Good For Your Soul: Pleasure and Learning. This caught my attention because I was curious about what points the article would actually say since the title is pretty unique. I ultimately googled Why Video Games Are Good For Your Soul: Pleasure and Learning and clicked on the second one.  The main points of this article are saying that video games are not only fun but educational. Certain video games delve into different educational effects such as puzzle games, trivia, and problem solving. For example this isn’t in the article but I thought it be a good point, there are many kids who play video games on their phones today. In particular, Words with friends which is pretty much the same thing as scrabble. This is not only fun for the participants but forces players into deep thinking about certain vocabulary words that they might never use in daily conversation. Another point is people are always trying to think outside the box for new solutions of education. “Video games and scientific simulations are not the same thing, video game can, under the right circumstances, encourage and actually enact a similar ‘attitude’ or ‘stance’.  This stance involves a sort of  ‘embodied empathy for a complex system’ where a person seeks to participate in and within a system, all the while seeing 6 and thinking of it as a system and not just local or random events,”(Gee pg. 5-6). Ultimately this whole article is about the positives of video games and education. Video games are action and goal oriented, they involve distribution of intelligence and creation, and they can create opportunities.

I think we’ve all heard the saying “You watch too much television, you should read a book.” We then look at our parents or whoever is speaking and just give them a sarcastic look of condolence saying “Ok sure.” But in reality most of us don’t move an inch from the television. I found Marshall McLuhan and the Book to be a pretty interesting when talking about television and reading. It almost sounds like he is a hypocrite because he expresses himself with readings yet advocating that society should watch television over books. “Specifically, he criticized the book and advocated the virtues of television as a replacement for book, while he defended the oral and scribal traditions that preceded the book.” I just thought this was very interesting because he is a supporter of watching television but it stated in his brief history that he was fascinated by literature and philosophy. It’s almost confusing that his interest was motivated by literature which ultimately generated his own philosophy about television being greater than books. On the other hand I can understand his philosophy of why he thinks media is a better tool of learning than books. It can reach out and grab the attention of certain students who are seemly incapable of paying attention to boring literature. In my own personal experience I think I’ve learned just as much information from television as from books. Yet at the same time I know television hinders my learning because I prefer television over books because it is less boring. I also know if I would have read more books than watched television all these years my vocabulary and overall intelligence I think would be greater. Television grabs my attention much more than books unless I pick the right book but T.V. stimulates my emotions more with unique and cool looking visuals. I am an avid sports fan and learned a majority about how football is played, strategies and just overall smart game play from television. I could have learned possibly the same thing from books but I choose television because it appeals more to my attention span.

After reading the Appendix How We Got Here article I agreed with a majority of what Gardner and Jenkins had to say. I was excited to look and see the list of new media literacy vocab words because I believe our older generation needs to take a look at what skills we are coming up with using new media. These vocab words such as distributed cognition, networking, and trans media navigation are all quality skills and tools that people are producing that are expanding our minds and technologies. It is also a great business tool especially networking to be able to reach out to people you might not have been able to connect with in past limited technology times. “Every school subject has something to contribute to our understanding of the mediated world and each has an obligation to incorporate skills and ethical concerns that are part of their historic missions.” I agree with this 100% because we have to look at how this will affect media and how media can help inform people of a certain subject.

The last article I found to be I found to be a bit in-depth but also interesting. I was particularly interesting in which they talked about symbols: the tools to intellect. I think this basically shows that man is always trying to search for ways to simplify things. We are trying to find any shortcut or common knowledge way of doing something using non complicated thinking. “Man in culture, like the artist, is in continual search for ways of applying symbol systems to ordinary experience. The translation of experience into any one symbol system will make the knowledge more suitable for some tasks than for others, and each such system will possess distinctive possibilities for generating valid representations.” Each symbol over time will hopefully make for an easier and more promising future. Man is always striving for an eventual perfect technology synchronized society. For example today I worked at 97.5 The Fanatic internship. I work the phones and there are symbols on the buttons for hold caller and put the caller through. Somebody along the line of history came up with those symbols to make life easier and it has because I look for those symbols when I get confused on what to do.